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Thinking backwards with Rory Sutherland and Matt Ridley

BY spectator events

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September 1, 2020

6:00 pm

ONLINE

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Existing ticket holders have been contacted. If you have not received your email, please contact us on events@spectator.co.uk

The big problems we face today could very well be solved by letting go of logic. Rory Sutherland, advertising guru and The Spectator’s Wiki Man will be discussing why the best ideas aren’t always the ones that make sense with Matt Ridley, author of How Innovation Works and weekly Times columnist.

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